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Customize Laura

Beyond the knowledge base and ICP, you can deeply customize how Laura behaves during a live demo — what she navigates, what she avoids, and how she guides the conversation.

Demo Paths

Demo paths define the routes Laura can take through your product. Think of them as a flexible script — Laura follows the path but adapts based on prospect signals.

Setting up demo paths

1

Open Demo Paths

In your agent settings, go to the Demo Paths tab.
2

Define entry point

Set the URL or screen where every demo starts (e.g., your dashboard homepage after login).
3

Add key stops

List the features or pages Laura should visit during a standard demo. You can mark stops as:
  • Required — Always shown
  • Conditional — Only shown if prospect asks or signals interest
  • Off-limits — Laura never navigates here
4

Set depth limits

Control how deep Laura can go into settings, billing, or other sensitive areas.
Navigation rules give you fine-grained control over what Laura can and can’t do in your product UI:

Conversation Controls

Fallback behavior

What Laura says when she doesn’t know the answer:

Hard stops

Topics Laura should never engage with (e.g., pricing negotiation, legal terms, unreleased features):

Closing behavior

How Laura ends the demo — book a meeting, send a recap, or both:
  • Book a call — Laura offers calendar slots via your connected calendar
  • Send recap — Auto-email sent with demo summary and next steps
  • Push to CRM — Contact and notes pushed to your CRM
Use the Sandbox to test your navigation rules before going live. It’s the fastest way to catch issues.